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Marketing Reporting: Why Contact Roles Are “Mission-critical” and How to Effectively Add Them

October 28, 2021 @ 10:50 am 11:30 am

This session is part of ParDreamin’ 2021

Most marketers seek better Pardot reporting, but they need opportunity contact roles to make the magic happen. Based on my consulting experience, I estimate that less than 20% of companies have contact roles adequately populated. Get serious and solve your contact role challenges.

In This Session:

>Learn why Pardot contact roles are important.
>Get a comprehensive look at a couple of key solutions.

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