Bill Fetter from Unfettered Marketing inspired this blog with his innovative solution of customizing Email Content. If you’re using the new Lighting Email Builder, you regularly send emails out [...]
If you are using the Lightning Email Builder, you likely want to save your email templates in a public folder. The public folder will allow anyone in your team to [...]
Upcoming Account Engagement Winter '24 Webinar October 31, 2023 01:00 PM CDT Featured Speakers: Lindsey DiGiovanni, Product Manager, Salesforce Katie Wheeler, Product Marketing, Salesforce Hilary Scott, Associate Product Manager, Salesforce [...]
So you think you know the basics about Account Engagement automations, but you are struggling to get started? It's time to start practicing! Check out my Automation "Cookbook." It’s a [...]
What’s the worst mistake in marketing? Most think about marketers sending wayward emails to the whole database, but what happens behind the scenes can be scary too. For instance, one [...]
This is a recorded session from the B2B Marketers User Group in Melbourne. Google Analytics 4 (GA4) is an analytics service that measures traffic and engagement across your [...]
When you save your email template, you can keep it in a Private or Public folder. Private - Only you can see the email template. Public - Everyone can see [...]
Know more Check out these guides for more insights on key Account Engagement topics.
The Engagement Studio Program (ESP) is my all-time favorite application in Account Engagement (probably because it's the most intuitive)! The user interface is simple to navigate, and you can create [...]
Salesforce updated how Account Engagement (Pardot) users get system notifications. You might see a notification on your Account Engagement Dashboard. No more trust.pardot.com Salesforce continues migrating Account Engagement features and [...]
