Pardot Business Units

If you have mulitple business units in your Account Engagement org, you will likely want to copy assets between business units. An email template that needs to go into each [...]

Now that you’re getting comfortable with business units let’s get into some details that often raise questions.   #1 How to manage inbound prospects with forms for multiple business units Imagine [...]

  Account Engagement Business Unit Video Configuring Account Engagement Business Units for the first time is a little scary. Watch this short, ten-minute video to see how it's [...]

Some things are better separate. Here're a few examples: pizza and bananas, French fries and ice cream, and certain Account Engagement prospects. Sometimes Account Engagement prospects need to be segregated. [...]

Content from Richard Felle, Salesforce Senior Marketing Automation Consultant   Account Engagement enhancements roll out every April, August and December - three times more frequent than Apple launching a new [...]